Charity Link

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Works for Registered charities, CIOs, CICs and community groups.

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charitylink.net

About Charity Link

Charity Link, established in 1995 by Carolyn Moore, is a UK-based specialist fundraising consultancy. Its mission is to help charities achieve sustainability and growth through professional face-to-face fundraising and public awareness campaigns. Guided by values of professionalism, integrity, and ethical practice, the organisation provides award-winning training and ongoing staff mentoring, positioning itself as a trusted extension of charity teams. Rather than awarding grants, Charity Link delivers tailored fundraising services that generate stable, regular income and high-quality donor engagement. The consultancy works with UK-registered charities, particularly medium-to-large organisations or those scaling public engagement. It supports diverse causes including health, disability, and animal welfare, reflecting the priorities of its partners. Services are delivered through campaigns in public spaces, door-to-door, and venues, helping charities secure unrestricted income and maximise social impact.

What Charity Link funds

Charity Link supports a wide range of causes through its fundraising services, including health, disability, and animal welfare. The consultancy works with partner charities across the UK, helping them raise unrestricted income via face-to-face campaigns in public spaces, door-to-door, and venues. Rather than funding specific projects or themes itself, Charity Link tailors its services to each partner’s priorities, enabling charities to expand their reach and plan long-term. The focus is on generating stable, regular income and high-quality donor engagement, which in turn benefits the communities served by its clients through maximised social impact and public support.

Who can apply

Charity Link works with UK-registered charities, particularly medium-to-large organisations or those looking to scale their public engagement. There are no religious restrictions, and the consultancy supports charities operating across the UK. Alignment with face-to-face fundraising models is key, as services are delivered through direct public interaction. While there are no strict income thresholds, the consultancy typically partners with charities that have the capacity to run sustained campaigns. Unsolicited applications are not accepted; instead, opportunities are initiated via phone enquiry, reflecting a partnership-based approach.

What Charity Link doesn't fund

Charity Link does not provide grants, project funding, or core cost awards. As a fundraising consultancy, it offers fee-based services for strategy, campaign delivery, and training rather than financial grants. The organisation does not fund specific initiatives or cover operational costs directly; instead, it helps charities generate their own unrestricted income through professional fundraising campaigns.

How they like to fund

Charity Link does not award grants but instead offers individually agreed fees for its fundraising services, including strategy, campaign delivery, and training. The consultancy works by invitation or phone enquiry rather than accepting unsolicited applications. Services are delivered through face-to-face campaigns in public spaces, door-to-door, and venues, with a focus on building long-term partnerships and generating stable, regular income for partner charities.

How much does Charity Link give?

Published grant sizes vary. A free fit check matches Charity Link’s current criteria to your charity — so you know if it’s worth applying.

Deadlines & timelines

When to apply, and how long their decisions take.

Your specific fit

Income, location, legal structure and exactly who they fund — matched to your charity.

Good to know

FaithNo restriction
Focus areas
HealthDisability

How to apply to Charity Link

Charity Link does not accept unsolicited applications. Funding is by invitation.

  • A fit check still tells you whether your work aligns with their published remit.
  • If you cannot apply directly, shortlist open funders with a similar focus instead of writing into a closed door.

What you can do here

  1. 1
    Check fit. See if your project aligns with Charity Link.
  2. 2
    Find open funders. Shortlist similar funders you can approach.
  3. 3
    Save the notes. Keep the fit check if you are later invited to apply.

See if Charity Link could be a fit — then find open funders like them.

Frequently asked questions

How much funding does Charity Link provide?

Grant amounts vary. Contact Charity Link directly for current funding levels.

Where does Charity Link fund charities?

Charity Link funds charities operating in the UK.

Does Charity Link accept unsolicited applications?

Charity Link does not accept unsolicited applications.

How do I apply for funding from Charity Link?

Charity Link does not accept unsolicited applications. Funding is by invitation. A fit check still tells you whether your work aligns with their published remit.

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Could Charity Link be a fit?

Check free — then find open funders like them.